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BETA

BETA International

10 - 11 September 2023

Visit

BETA

BETA International is the perfect opportunity to source great new products, network, gather inspiration and ideas, and build your industry knowledge. Our leading trade-only show welcomes equestrian, pet, country and giftware exhibitors from across the UK and overseas.

This fantastic mix of sectors allows you to dip your toe into different markets for a spot of healthy diversification and some excellent profit margins. You can also make the most of exclusive show offers for the very best deals on a wide range of products.

Free to Visit

Entry is free when you register before the show. Our central location is close to main motorway networks and easy to reach by car. There is plenty of parking available and it is free for all our visitors.

Every visitor receives a complimentary copy of the September issue of Equestrian Trade News - the show's official media partner - packed with exhibitor and product listings, and a full show timetable.

Great Products

Great Products

BETA International is a brilliant show for tracking down new products – and something that little bit different. We’ve got a fantastic range of product theatres and showcases to help you find them. 

Don’t miss our New Starter stands, which feature smaller companies and new start-up businesses, bringing new ideas and products to market, and save money with our show-only offers from many of our exhibitors.

The BETA National Equestrian Survey

The economic value of the UK equestrian sector stands at £4.7 billion! Come to BETA International and tap into this highly lucrative market.

The equestrian world in a nutshell. . .

Take a look at this fantastic video highlighting the key findings of the BETA National Equestrian Survey 2019.

  • “I have been here all three days and it has been great to see so many people. The layout is very spacious and it is good to see major brands as well as the smaller ones just starting out in the industry.”
    Georgina Chapman
    Rimell Saddlers, Shipston in Stour
  • “I always come to BETA International and the location of Stoneleigh is superb. There is so much to look at and as ever we have made new contacts and relationships that we can build on.”
    Liam Payne
    LP Equestrian, Wolverhampton
  • “It has been very worthwhile coming to BETA International. We have generated a lot of leads and prospects that we can develop.”
    James Macgregor
    Stockley Outdoor and Equestrian
  • “The first day was excellent, very very busy and we had a steady stream throughout. The show really has exceeded our expectations.”
    Monty Stuart-Monteith
    Shaws Equestrian
  • “From start to finish, getting here, dealing with the venue and the organising team has been very easy and the NAEC really works. The industry now needs to support the trade fair and get the halls full in future years. We are 100 per cent pleased we came and business has been good.”
    David Wright
    Platinum Agencies

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