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UK’s premier trade event for the equestrian and country sectors.

Where equestrian and country trade and retailers come to shop, learn and network.

Where the equestrian industry meets to do business!

Welcome to BETA International 2024. 

Entering our 45th year the BETA International trade fair is where businesses from across the equestrian world meet to find new products and innovations, catch up with suppliers and network with colleagues.

Attracting visitors and exhibitors from the UK and around the world it is the only opportunity for many to find out what is going on in the trade.

BETA International is known as the place to find innovative new products and companies.  

With plenty of opportunities to learn the fair is also a popular destination for saddlers, saddle fitters and SQP's looking to gain CPD points.

We look forward to welcoming you to this year's show. 

 

 

What's On

What's On

New Product Showcase

New Product Showcase

Visit

BETA International is the go-to show for buying, business, inspiration and boosting your industry knowledge and know-how. Don’t miss this fabulous opportunity to put yourself firmly in the equation

Register to Visit

Exhibit

BETA International welcomes buyers from across the UK and overseas who are keen to source exciting new products, ideas and inspiration. Exhibiting at the show makes sure that you’re first in line to meet them.

Stand Enquiry

Seminars

Seminars

What’s On

What’s On

Exhibitor List

Exhibitor List

  • “I come every year and wouldn’t miss it, it’s a great way to see suppliers all together.”
    Lara Edgeley
    Barnyard Pet and Equestrian in Northwich, Cheshire
  • “Looking to see what’s new because we’re constantly changing which brands we stock.”
    Donal O’Beirne
    Hoofprint Innovations, Co Wicklow
  • "Delighted to find “some really nice socks from Platinum and a lot of great home-ware and gift ideas”
    Eiron Reid
    Willoughby Park Polo Gear, Rugby
  • “We’ve already found some new things and good deals from existing suppliers. That’s exactly why we always come to BETA International."
    Charlotte Salter
    Wilsden Animal Feeds in West Yorkshire

KEEP UP TO DATE

Make sure you're up to date with our latest BETA International newsletter

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